Message Templates - Maximum character count for a template to be approved

Creating an effective marketing template for Meta services involves paying attention to details, especially to the allowed character count.

This article provides a practical guide on character limits for header, footer, and message body, ensuring your templates are approved within the SprintHub platform.

1. Importance of Respecting Character Limits

Respecting character limits is crucial for several reasons:

• Clarity and Conciseness: Concise messages are more effective and more likely to be read in full.

• Compatibility: Templates that follow character guidelines are more easily approved and compatible with sending platforms.

• Quick Approval: Templates that meet character requirements are approved faster, avoiding delays in the marketing campaign.

2. Character Limits for Marketing Templates

Header and Footer: Maximum of 60 Characters

The header and footer of a template are critical sections that should be brief and direct:

• Header: Use up to 60 characters for an impactful title that captures the recipient's attention.

  • Example: "Exclusive Offer! 20% Discount on All Products"

• Footer: Use up to 60 characters to include essential information or a call to action.

  • Example: "Visit our store today! www.yourwebsite.com"

Body: Maximum of 1024 Characters

The message body allows for a more detailed and engaging description, with a limit of 1024 characters.

• Tips for the Message Body:

  • Be Clear and Direct: Start with a direct and relevant introduction.

  • Highlight Benefits: Focus on the benefits for the customer.

  • Call to Action: Include a clear call to action.

  • Example:

    plaintextCopy codeDear Customer,
    
    We are excited to announce our new summer collection! Enjoy a 20% discount on all products during this weekend. Our collection includes the latest fashion trends, ensuring you stand out on any occasion.
    
    Visit our online store and use the code SUMMER20 at checkout to get your discount. Don't miss this unique opportunity to renew your wardrobe in style.
    
    We look forward to your visit!
    
    Sincerely,
    Marketing Team

3. Guidelines for Template Approval on SprintHub

To ensure your templates are approved on SprintHub, follow these guidelines:

1. Spelling and Grammar Review: Make sure the text contains no errors.

2. Brand Consistency: Keep the brand's tone and voice consistent across all messages.

3. Relevant Content: Ensure the content is relevant and interesting to the target audience.

4. Clear Call to Action: Include a call to action that encourages the recipient to take a specific action.

5. A/B Testing: Conduct A/B tests to determine which version of the template performs better.

4. Examples of Approved Marketing Templates

• Product Promotion:

  • Header: "Exclusive Offer! 20% Discount on All Products"

  • Body: "Dear Customers, Enjoy our exclusive offer with 20% off all products. This promotion is valid until the end of the month. Visit our online store and use the code DISCOUNT20 at checkout. We look forward to your visit! Sincerely, Sales Team"

  • Footer: "Visit our store today! www.yourwebsite.com"

• Service Update:

  • Header: "News! Express Delivery Service"

  • Body: "Dear Customers, We are pleased to announce our new express delivery service. Now you can receive your products within 24 hours. Place your order today and experience the convenience and speed of our delivery. Sincerely, Customer Service Team"

  • Footer: "Learn more at www.yourwebsite.com/delivery"

Conclusion

Following the character limits and guidelines mentioned in this article will ensure your marketing templates are effective and approved quickly on the SprintHub platform. With headers and footers up to 60 characters and message bodies up to 1024 characters, you can create clear, concise, and impactful communications that engage your audience and successfully promote your products or services.