# Email Marketing - Configure the Unsubscribe button

By default, every email sent using SprintHub's standard SMTP will have a SprintHub logo with a link called UNSUBSCRIBE appended to the end. This link will take the customer to a page where they can unsubscribe. This is a standard page of the partner SMTP, over which we have no control of the configuration.

To add a customized "unsubscribe" text, as well as give the customer the option to choose the frequency with which they receive emails, you will have to use the token **{unsubscribe\_url}**

Open your Email, and in the email editor, select the "Dynamic link" block, and drag it to the email area where you want to display the unsubscribe link.

<figure><img src="https://lh4.googleusercontent.com/uKdANSWO-ujMTJtfCEutTxanKq4EM0GRTmQ-QvWtxBh1P5vDrSbVAApJHOgwbO1aHLZvl_KevZiRWt3doC8_CZYTnm-Of_RsgaK6DFQqs92Qjw4KvhoiVqnJJZNi05lx2P9c4szI6JomtKyGIw9aV6o" alt=""><figcaption></figcaption></figure>

Select the Link and in settings, add the token **{unsubscribe\_url}**

<figure><img src="https://lh3.googleusercontent.com/uIGgkSZSBQ-Fex4CPQcSkpDmEZWmC6nOkGdNVrieYww-IPzOGkks90ftUj1JOWlzOcllbnPyK6vEl0nTZYt1Vx1l0_D-NaDsb3yX77jXG6XTqMaFYijVDo5nz71DT2TpyHF0NDrNAgla-P-Pl5POPlM" alt=""><figcaption></figcaption></figure>

Customize with some text of your choice, above the unsubscribe link. Something like "If you no longer wish to receive our emails, click the link below."

The image below will appear to the customer when they click the **Unsubscribe**.

<figure><img src="https://lh3.googleusercontent.com/uPfQXaXkuLBdDO4UWLCk6NNaVhX7abttIEY-hXOJp8jR5ZuBd-ghFRvV_MEXbra62Og27ypvnQttr1yuBYi7AqOcwkkuAdHNlw_TLsUoGJkXEIkQIfv6I6ZsWkDy2zOsk8sTanhvvXNzxvD-9nbn4JM" alt=""><figcaption></figcaption></figure>

Next screen:

<figure><img src="https://lh5.googleusercontent.com/vJAHMIecchHPlYftdBRWRIhm85_jWde-JR7LeKdrLn9Mn2xA43SJts0dMxJx7O8tV3YjZ4OGXaSHt2eWMgltY0celtKVNKJMU9cYxrzTA-0g6btA0s1maMKSGxIBLoj0hHU8-nh5IZIwEShnERzuTCg" alt=""><figcaption></figcaption></figure>

After that, you will be able to see it in the Lead history. In this case, the Lead clicked to unsubscribe, but ended up selecting a fixed frequency for receiving emails.

<figure><img src="https://lh6.googleusercontent.com/nTP-4raEJcvpKUnE7uXplTAes5JO5Hv5IFkt7RySDYTdSiyZNg_olEx9QX1QH9BOl7f7xPiIiiqC5agxkUHm5uRo3YyVjoPxrmzQ-aPd3kkY9_yOZUUTR8uYtkjG8iu8a5dVuuzrtvWUodukyXsXCoU" alt=""><figcaption></figcaption></figure>

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Just edit the Lead and in System data, you will see how the configuration defined by the Lead was set.

<figure><img src="https://lh6.googleusercontent.com/iXwyBthcfkqtsHJq4p9gMkORhc0eoDrcwmH_0LWxa1sjYKVEsagf47rhs0JPQtC2uJ0p0eMEJvS0jW1KaTZxknWrplO8Ce-L1k4L9ZO1UvxfaGb4_rKNRJqHDwxkOo8NEhsWkaLU_bIqHNU1Wl9xjz0" alt=""><figcaption></figcaption></figure>


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