> For the complete documentation index, see [llms.txt](https://docs.sprinthub.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.sprinthub.com/en/strategies/meta-business/how-to-use-meta-triggers.md).

# How to use Meta triggers

The integration with Meta aims to facilitate interaction with leads from campaigns, allowing them to be filtered effectively. This makes it possible to identify specific campaigns through the Instagram channel ID, verify whether the leads meet certain conditions, and interact with them in an automated way (this automation can be used both in CRM and in SAC 360).

See the step-by-step below:

1. Access the Menu, then click SAC 360º | Omnichannel

<figure><img src="/files/6126636c16139b99a7d324d7e800500b4f4caa70" alt=""><figcaption></figcaption></figure>

2. Access the SAC 360º automation

<figure><img src="/files/752d06c3dd1b3f4292d92a34a382398bb1b8c255" alt=""><figcaption></figcaption></figure>

3. After clicking on New Automation, enter:

* The title;
* Click on + New Trigger, add the trigger: "The lead interacts with an ad (Meta)". In this trigger, add the ad ID if you want a specific ad; if there is more than one, separate the IDs with commas.

<figure><img src="/files/b0dc51298ce8c2dc00938e16d977cea7267c56f1" alt=""><figcaption></figcaption></figure>

<mark style="background-color:purple;">ATTENTION: See below how to locate the ad ID in Meta Business Suite:</mark>

Go to the website: [https://business.facebook.com](https://business.facebook.com/) then log in and locate the reports icon in the right-hand menu, as indicated in the image below.&#x20;

Then customize the pivot table by selecting the "Ad Identification" filter; the column with the ad identification number will appear in the table.

<figure><img src="/files/eced05b0dcebfc4fd40e69335ea29bd39897b13e" alt=""><figcaption></figcaption></figure>

4. Enter the action, and save the automation.

<figure><img src="/files/c582c59b4a5b3dba77e544b1592396fccb35bcc2" alt=""><figcaption></figcaption></figure>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://docs.sprinthub.com/en/strategies/meta-business/how-to-use-meta-triggers.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.