Automation with Safety: Strategy to Avoid Blocking on WhatsApp Web with High Volume of Leads

In communication automation projects, especially using WhatsApp Web, one of the biggest challenges companies face is handling bulk message sending without compromising the integri

Flow with Time and Volume Control

The solution created was based on three pillars:

1. Controlled Sending Schedule

2. Per-Hour Quantity Limiter

3. Intelligent Off-Hours Reprocessing

1. Wait Block with Daily Schedule

Right at the start of the flow, we insert a wait block with a time condition: If the lead enters the flow between 8:00 and 18:00, they proceed with the process. If not within that interval, they wait until they are within the allowed time.

Like a schedule ensuring that messages are only sent during business hours, which helps maintain a more natural cadence and reduces the risk of blocking.

2. Time Limiter: Volume Control

Next, leads go through a time limiter block, which was configured to release only 20 leads per hour. This release rate helps distribute sends throughout the day, avoiding send spikes that could be detected as abnormal behavior by WhatsApp.

3. Time Condition with Escape Loop

After the limiter, leads enter a time condition that checks again whether the current time is within the allowed period (08:00 to 18:00).

• If yes, the lead proceeds to the WhatsApp send action block.

• If not, they go to a negative exit block, which uses the "jump to condition block" action, creating an intelligent loop that keeps the lead waiting until the time is suitable for sending.

Result: Controlled, Safe and Efficient Sending

This strategy allows the client to:

• Send messages continuously, without overload.

• Attend to all leads within the stipulated schedule.

• Avoid blocks and penalties on WhatsApp Web.

• Automate the process without giving up security.

Conclusion

The implementation of this flow reinforces how the conscious use of automation, with well-defined time and volume strategies, is essential to ensure success and safety in mass communications via WhatsApp. With small intelligent rules, it is possible to scale operations without compromising sensitive channels like WhatsApp Web.

If you also face challenges with large volumes of leads and need secure automation, this approach can be an excellent starting point.