Best practices with WhatsApp Web

TIP: Also see the article

Problems Integrating with WhatsApp Web: What to Do?

Best Practices to Avoid Ban on WhatsApp Web

Integrations:

• Avoid Multiple Connections: Use only one unofficial connection per number. Connecting the same number to different systems drastically increases the risk of being banned.

Device:

• Constant Charging: Keep the device always connected to a power outlet or portable charger to ensure it never runs out of battery. WhatsApp may detect frequent power drops as suspicious behavior.

• Stable Connection: Use a reliable Wi‑Fi network or mobile data plan with good coverage to ensure a constant internet connection. Connection instabilities can lead to synchronization failures and raise red flags with WhatsApp.

WhatsApp Business App:

• Open and Accessible: Keep the WhatsApp Business app always open on your device. If possible, configure it so it is never closed. This ensures constant synchronization and prevents WhatsApp from interpreting the account as inactive.

• Manual Synchronization: Open the WhatsApp Business app at least twice a day, even briefly, to force manual synchronization. This complements automatic sync and ensures WhatsApp detects activity on the account.

Message Sending:

• Avoid Spam: Never send mass messages, especially to contacts with whom you do not have a pre-existing relationship. Sending unsolicited messages is one of the main reasons for bans.

• Personalization: Personalize messages as much as possible, even if it's with greetings or mentioning the recipient's name. Avoid generic and repetitive messages that may be flagged as spam.

• Encourage Interaction: Create messages that encourage the recipient to reply, such as questions or requests for feedback. Interaction between users shows WhatsApp that the account is active and engaged in real conversations.

Automations:

• Simulate Natural Conversations: When using automations, craft texts that simulate a natural conversation between humans. Use colloquial language, avoid excessive formality, and vary sentence structure.

• Avoid Abuse of Automations: Use automations in moderation. Send automated messages only when necessary and alternate with manual messages to maintain the account's authenticity.

• Constant Monitoring: Monitor the performance of your automations and make regular adjustments to ensure they operate according to best practices and do not violate WhatsApp policies.

Additional Tips:

• Use a Dedicated Number: If possible, use a phone number exclusive to WhatsApp Business and avoid connecting it to your personal account. This makes managing and protecting your main account easier.

• Respect WhatsApp Limits: Be aware of WhatsApp's message sending limits and avoid exceeding them. Sending an excessive number of messages in a short period can be interpreted as spam.

• Constant Updates: Keep your device's operating system and the WhatsApp Business app updated to the latest versions. Updates often include bug fixes and security improvements that can reduce the risk of being banned.

• Act Naturally: Above all, use WhatsApp Business in a natural and authentic way. Avoid any behavior that could be interpreted as automated or artificial, such as sending messages at unusual times or with perfectly regular intervals.

Remember:

• Permanent Ban: WhatsApp bans can be permanent, with no chance of recovery. Follow best practices rigorously to minimize the risk of your number being banned.

• Official Alternatives: For greater security, consider using the official WhatsApp Business API, which offers robust features and a lower risk of ban. Available on Sprinthub's Growth plan.