> For the complete documentation index, see [llms.txt](https://docs.sprinthub.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.sprinthub.com/topicos/analisar/insights-de-anuncios-google.md).

# Insights de Anúncios (Google)

## Como rastrear corretamente os contatos

Para que os contatos apareçam no painel de Insights de Anúncios do Google é necessário que:

1. O contato adquira [tags UTMs](/topicos/configuracoes-do-sistema/rastreamento/rastreamento-tag-utm.md) da seguinte forma: **utm\_source** com o valor `GoogleAds` e a **utm\_content** com o ID do anúncio como valor. A URL apareceria da seguinte forma: `https://sprinthub.com/?utm_content=726027236388&utm_source=GoogleAds`
2. Uma [conta do Google Ads](/topicos/integracoes/integracao-google-ads-e-gmail.md)  esteja integrada dentro da instância.

No exemplo abaixo, é possível visualizar o contato sendo corretamente identificado por uma campanha do Google, com as informações exibidas na aba de Tags UTM e registradas no Histórico de Atividades.

<figure><img src="/files/wXpGEnfliPVAAgmq30ce" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/t16hhs5yfXRe1KNm26GR" alt=""><figcaption></figcaption></figure>


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