Message Templates - Interactive Templates
📌 What are Interactive Templates?
Interactive templates are WhatsApp message templates with clickable buttons, sent by the Official WhatsApp API.
They allow the customer to:
Click buttons
Choose options quickly
Access links
Interact with automated flows
🚨 MOST IMPORTANT RULE: 24-HOUR WINDOW
Interactive templates only work when the conversation is within the active 24-hour window or when you use an approved template to reopen the conversation.
✅ What is the 24h window?
The 24-hour window starts when the customer sends a message to your business.
During these 24 hours you can:
Send free-form messages
Send messages with buttons
Chat normally
❌ Outside the 24h window
If the customer has not replied in the last 24 hours:
You cannot send a regular message
Can only send Template approved by Meta
The template must fit within the category rules (Marketing, Utility, or Authentication)
🎯 Available button types
1️⃣ Quick Reply
Buttons that appear directly in the conversation and the customer chooses with a tap.
📌 Ideal for:
Department routing
Lead qualification
Fast service
Example:
I want a quote
Talk to an agent
View catalog
2️⃣ List
Opens an organized menu with multiple options after the customer clicks the main button (e.g., “See options”).
📌 Ideal for:
Multiple services
Plans
Appointments
Departments
Example of options within the list:
Pay now
Visit website
Confirm appointment
🔎 Allows organizing into sections and including more options than simple buttons.
⚙️ How to create an Interactive Template
1️⃣ Access:
🔹 Option 1 – Through the Main Menu
1️⃣ Access the Menu 2️⃣ Click on Link 3️⃣ Select Message Templates (Meta) 4️⃣ Select the tab Interactive 5️⃣ Click on WhatsApp API
Full path: Menu >> Link >> Message Templates (Meta) >> Interactive >> WhatsApp API
🔹 Option 2 – Through System Settings
1️⃣ Click on System Settings 2️⃣ Click on Message Templates 3️⃣ Select the tab Interactive 4️⃣ Click on WhatsApp API
2️⃣ Click on “Create Template”
Configure:
First name
Category
Language
Text
Variables (if any)
Buttons (list or quick reply)
🚀 How to use in support
Open the support chat
Click on Send Template
Choose the template
⚠️ Important summary
Works only with Official WhatsApp API
Respects the rule of the 24-hour window
Outside the window → only approved templates can be sent
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