Quiz

The SprintHub Quiz is an interactive form developed to facilitate the collection of data and information from Leads in a dynamic and personalized way.

Through interactive questions and steps, it is possible to collect important information from the audience, better understand their interests, and use this data in marketing, sales, and relationship strategies.

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Accessing the Quiz

To access the Quiz feature in SprintHub, follow the path:

Menu → Convert → Quiz

When accessing this option, the area will be displayed where you can view the Quizzes already created and create a new interactive form.

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What is the Quiz used for?

The Quiz can be used in different data collection strategies, such as:

• Capturing new Leads;

• Lead qualification;

• Identifying interests and needs;

• Collecting information for segmentation;

• Surveys with customers and potential customers;

• Promotion of products or services;

• Marketing campaigns;

• Interactive forms for Lead generation.

Using questions makes the filling-out process more dynamic and can provide a more attractive experience for the user.

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Creating a new Quiz

On the Quiz, click on the option to + New Quiz.

Next, the necessary settings will be presented to structure the form.

Quiz Name

Enter a name to identify the Quiz within the platform.

We recommend using a name that makes it easier to find and organize it.

Example: Quiz - Customer Profile

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Configuring the questions

After starting the creation, you can add the questions that will be shown.

The questions should be planned according to the Quiz's objective and the information you want to obtain from Contacts.

Fill-in fields

The fields used in the Quiz allow you to request different information.

Before creating the questions, define which data is really important for your strategy. This way, the form becomes more objective and avoids requesting unnecessary information.

Customizing the Quiz

In addition to the questions, the Quiz can be configured to provide an experience aligned with the company's visual identity.

It is possible to adjust the elements available in the tool to make the form more personalized and suitable for the campaign or capture strategy.

Data collection

One of the main functions of the Quiz is to turn the responses filled in by the user into data that can be used in the relationship with the Contact.

The information collected can help your team to:

• Better understand the profile of Contacts;

• Identify interests;

• Segment contacts;

• Qualify Leads;

• Guide commercial strategies;

• Personalize the relationship.

Publishing the Quiz

After finishing the creation and configuration of the form, review all the information before making it available.

We recommend running a test to check:

• Whether all questions are working correctly;

• Whether the fields are being filled out correctly;

• Whether the information is being captured;

• Whether the layout is appropriate;

• Whether the Quiz flow is working as planned.

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Conclusion

The SprintHub Quiz is a tool that allows data collection to be transformed into a more interactive experience.

With questions planned according to the campaign's objective, your company can capture information, get to know Leads better, and use this data for marketing, sales, and relationship strategies.